Five trends in business communication 2025

Munich.

Retarus has identified five central trends that will have a lasting impact on digital business communication in the coming year. These developments reflect not only technological advances, but also the responsibility of companies.

1. Automation along business-critical communication

In the current, challenging economic situation, companies are under considerable cost pressure and are required more than ever to design their processes efficiently. At the same time, there is a lack of essential resources due to the lack of skilled workers. The German economy lost production capacity of 49 billion euros in 2024, as a study by the German Economic Institute shows. Automation of work processes is therefore essential. Innovative products help companies to specifically advance digitalization and automation and thus create the basis for leaner, more efficient processes. This includes solutions that can be used to implement all integration scenarios along the supply chain, the heart of every company. In addition, an unbroken trend towards cloud technologies and APIs enables more efficient operation of modern communication solutions. This includes migration to Cloud Fax as well as the automated collection of unified data and its conversion into structured data. This can significantly reduce costs and ensure long-term competitiveness.

2. Use artificial intelligence in a targeted manner

Artificial intelligence (AI) is a driving force of digital transformation. At the same time, with the range of AI-based solutions now barely manageable, it is often unclear whether AI offers additional benefits in individual cases. When selecting an AI-supported solution for business communication, companies should therefore definitely take their specific use case into account. Retarus consciously only uses AI in its products where it creates actual added value for the customer. In the area of ​​document processing, for example, the company offers an AI-supported multimodal solution for Intelligent Document Processing: Business-critical documents such as orders, order confirmations, invoices and delivery notes are processed precisely and automatically with above-average performance using deep learning, NLP and computer vision.

3. Minimize security risks

According to the BSI management report 2024, the threat situation in cyberspace remains tense. Cyber ​​attacks are increasing and becoming more sophisticated through the use of artificial intelligence. The increasing professionalization of cybercriminals and new regulatory security requirements such as the Cybersecurity Act and Cyber ​​Resilience Act pose major challenges for companies. They are therefore required to react to these growing risks, evaluate their risk and IT security management and, if necessary, upgrade them accordingly. This is particularly true for business-critical communication. In order to secure this in the best possible way, companies need secure, transparent and compliance-compliant solutions.

Innovative complete solutions for enterprise email offer the best possible protection against sophisticated cyber attacks and relieve the IT department. This gives administrators a transparent overview of the processed documents in real time using powerful analysis and reporting tools. Ideally, enterprise-grade email solutions integrate flexible encryption and archiving options in addition to comprehensive email security. In case of worst case scenario, an email continuity solution should be provided. This means that email communication can continue uninterrupted even in the event of security incidents or other IT-related operational interruptions.

4. Hybrid cloud worlds lead to increasing complexity

Many companies now rely on Microsoft 365 or other cloud services for email. However, globally distributed, heterogeneous or partially outdated on-premises system landscapes cannot easily be migrated to the cloud. Complex or hybrid email infrastructures in the enterprise environment in particular need to be completed and secured with important add-on services in order to keep communication and therefore business running. As a result, the management of such systems is becoming increasingly complex.

This makes it all the more important for companies to have a solution that works in complex, hybrid infrastructures and takes different mail categories into account: marketing automation, transactional emails and user traffic. At the same time, powerful security functions with advanced solutions for routing, reporting and traffic management form an all-round solution. Enterprise services such as encryption and email archiving round off the holistic offering. With the high reliability and transparency of a solution from a single source, companies benefit from secure and efficient email traffic as well as seamless and reliable email delivery.

5. Implement more complex compliance requirements

Companies must use new technologies consciously and responsibly. This affects both their use and strategic investments. New and current legal requirements apply for e-invoicing, NIS-2, DORA and the Digital Services Act (DSA). The company is committed to meeting the highest standards of security and data protection. Suitable solutions for digital business communication offer the highest level of transparency and control, meeting strict compliance requirements with clearly defined service level agreements (SLAs). This means that companies not only meet the growing demands for data protection and governance, but also create a trustworthy and solid basis for the use of new technologies.

Press contact: retarus GmbH Sabrina Hiller / Lena Eisensehr Global Headquarters Corporate Communications Aschauer Straße 30 Telephone: +49 89 5528-1400 81549 Munich Fax: +49 89 5528-1401 Germany Email: [email protected]

Further material: www.presseportal.de Source: Retarus

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