Jason Kelce reveals why podcasts with Travis Kelce are so popular

Travis and Jason Kelce Cooper Neill/Getty Images

Jason Kelce believes that the secret ingredient for his successful podcast “New Heights” is his “loving relationship” with his brother, Travis Kelce.

The former NFL star and his brother recently signed a nine-figure deal to move their podcast to Wondery. Jason, 36, attributes the show's tremendous success over the past two years to his brotherly bond with Travis, 34.

“I think what you get on the podcast, first of all, is an organic, loving relationship between two brothers. We're honest with each other. And that comes across,” Jason said during ESPN's media day on Wednesday, August 28, via People“And we have good personalities that I think the audience generally appreciates and enjoys watching and listening to. I don't know if I completely agree with that, but they're there.”

Jason and Travis launched “New Heights,” which returned for season three on Wednesday in 2022. Since then, the brothers have enjoyed crossover success, with Jason landing a role as an analyst on ESPN’s Monday evening countdown and Travis secured various film and television roles.

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“I think we're very, very open people by nature, and I think we share things and obviously lead exciting lives that people want to follow,” Jason said. “And all of that helps… because the more people watch, the more money advertisers spend.”

Jason and Travis' new deal with Amazon-owned podcast studio Wondery was announced on Monday, August 26, and includes worldwide distribution rights to the popular podcast, representation in ad sales, rights to past episodes, and the right to release international adaptations of the podcast.

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Jason Kelce Mike Ehrman/Getty Images

“We couldn't be more excited to partner with Wondery for the next phase of 'New Heights,'” the siblings said in a statement. “We love this show and the fan base that has grown with us over the past two seasons. Wondery understands the shared vision and will provide a wealth of experience and resources to guide us to 'New Heights'! Through this partnership, we will create some groundbreaking moments together. We look forward to getting started on Season 3 – see you soon, 92%ers!”

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Jason Kelce and Travis Kelce have an enviable sibling relationship full of support, laughter, and of course, football. As the brothers have found success in the NFL, they've shared insight into their relationship off the field. Their family even served as the inspiration for Travis' Saturday Night Live monologue, which he first hosted. […]

The siblings' podcast has reached new heights of popularity in the last year, thanks in part to Travis' prominent relationship with Taylor Swiftwhich he often talked about in the podcast.

In fact, it was on “New Heights” that the Kansas City Chiefs tight end first revealed in July 2023 that he had hoped to give Swift a friendship bracelet with his phone number on it Epoch Tour show at Arrowhead Stadium in Kansas City. The couple began dating sometime after the concert and went public in September 2023.

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